Project which is preserving nature along with creating a continuous way of earning by Enactus JMC
Imagine a world without plastic. It’s beautiful than heaven, isn’t it?
Enactuses of DU have done a great job so far, but there was one aspect of social improvement they always forget to cover; the upliftment of traditional Indian pottery market and their makers, but Enactus society of JMC (Jesus & Mary College) has done a great job to take the traditional Indian pottery in the mainstream back in the year 2014. They named their project “Kulhar”.
Kulhar is small pot like earthen clay cup generally used to drink tea or water. Project Kulhar is one of the most successful projects of Enactus JMC until now.
This idea of promoting something which had vanished from mainstream long ago came back when, as part of an Enactus trip to scan the market for trends, the members realised how under-appreciated pottery is, and how potters are moving to other sectors to run their livelihood.
They decided to revive it and contacted the potters from Uttam Nagar. After long research, they come to know about major challenges that potters have to face. One of them was the use of plastic cups over Kulhar because of more labour, time and resources that making of kulhar involve, but plastic is harmful to our environment as it is non-biodegradable. They spread awareness about this and how a small step by common people can help to conserve the environment as well as enable them to make money to fulfill their basic needs.
Enactus JMC decided to initiate the project by promoting the use of environment-friendly kulhars over plastic cups in the college canteen. Their work has helped Sukharam, a potter, get more orders and a job at GD Goenka La Petite School. The team expanded the project by introducing the kulhars in other college canteens.
A small step can bring a lot of changes and Project Kulhar is the finest example of this; from preserving nature to keeping traditions alive and creating a continuous way for potters like Sukharam to earn. This Project has won millions of hearts.